EE
How do you tell people about EE's Data Gifting, that lets you move any spare data from your plan around your family’s devices in just a few clicks? We created a game called 'Data Dash', a simple, arcade style game where the aim was to keep the family topped up with data so that no one runs out. The interface was familiar with the game appealing to both young and old. It acting as a tool to open up a conversation with families about Data Gifting. It saw people queueing to play.